RealTime Rebrand 2014

Discovery Italia

Rebranding the first native digital channel on free to air market.

Rebranding Real Time, Discovery Italia flagship entertainment channel.

On-air Look & Feel


Discovery Channel - Milano - © Copyright 2014

  • VP Brand & Creative: Roberto Bagatti
  • On-air Manager: Anna Passarini
  • Art Direction: Chiara Cerutti, Giorgio A. Schwarz
  • Copywriters: Laura Belegni, Giulia Sbernini
  • Design: Giorgio A. Schwarz
  • Idents Production Company: Karen Films

October 2014

Selected Works